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Credibility includes effective use of leadership skills - in social media
Want to be seen as the best candidate for your next CEO role? Want your brand to stand out? Want to build trust with your consumers? Want to build engagement with your staff? The magic solution is Connected Leadership - how to create connections through a personal communication plan. Connected Leadership expert Mel Kettle walks us through key components of building a digital presence that builds trust and credibility.
Why you should listen: communication skills to enhance your leadership
Where to start in building your personal communication plan
How to systemise listening to help build a stronger connection with a broad cohort of stakeholders
How to build interesting content and stories no matter how boring the topic may seem at first glance
We explore connection as a crucial leadership principles
The benefits of Connected Leadership
Opportunities for internal and external communications
How people’s consumer behaviour is changing drastically and how communication strategies can help position you ahead of the game
👉🏼 Want to share your experience? Ask a question? Share a resource? Jump on our podcast Facebook page here.
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SHOWNOTES:
Mel’s podcast:
Interview with Lara Bourguignon
Videos and snaps from Jason Paris - Vodafone NZ CEO
About Mel Kettle:
Leadership toolkit and digital strategies with Mel Kettle
Mel Kettle is a strategic communication expert. For over 25 years she has been obsessed with communication, connection and collaboration. She works with CEOs, leaders and teams to help them become more connected in an increasingly disconnected world.
Mel is a sought after thought leader, speaker, mentor and facilitator who helps her clients create stronger relationships with their workforce, customers and investors. By communicating with clarity, conviction and compassion, they are able to increase their influence and become more trusted.
She is the host of podcast This Connected Life and author of The Social Association. Her second book Connectable is due out in February 2020.
Related Episodes on Leadership Skills
E127 - How good is your reputation really? With personal branding expert Jane Anderson
E28 - Master the art of storytelling - with Gabrielle Dolan
E110 - How to be persuasive: an influencer's guide on what not to do
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About your podcast host, Canberra leadership expert Zoë Routh:
Zoë Routh is one of Australia’s leading experts on people stuff - the stuff that gets in our way of producing results, and the stuff that lights us up. She works with the growers, makers, builders to make people stuff fun and practical.
Zoë is the author of four books: Composure - How centered leaders make the biggest impact, Moments - Leadership when it matters most, Loyalty - Stop unwanted stuff turnover, boost engagement, and build lifelong advocates, and People Stuff - Beyond Personalities: An advanced handbook for leadership. People Stuff was awarded Book of the Year 2020 by the Smart WFM Australian Business Book Awards.
Zoë is also the producer of The Zoë Routh Leadership Podcast.